Management Update

New Manager of Field Personnel Named

Gene Nichols, former construction supervisor in the Steve Bostock Region in Alabama, was selected in early October to be the corporation's new manager of Field Personnel. He is working closely with the retiring Director of Field Personnel Mike Lynch who will be leaving at the end of the year after almost 40 years with the company. Reporting to Corporate Administration Manager Jim Hines, Gene will also work directly with all sponsors in handling their regional personnel issues.

Originally from New York, Gene joined Asplundh in January 1999, bringing with him more than 25 years of experience in management, training, and utility line construction in the Southeast. He has studied business administration at Robeson Technical College and Pembroke State University in North Carolina. Gene is a May 2000 graduate of the Asplundh Supervisory Training Program and has received National Safety Council training. He served in the U.S. Army 27th Airborne Engineers from 1970 to 1973.


Five New Supervisors for the Tree Co. Announced

Ed Berinobis, former general foreman in the Jeff Youngman Region in Iowa, was promoted to supervisor in March. Vice President Matt Asplundh sponsors the Youngman Region.

Ed joined an Asplundh tree crew in 1993 in his home state of Iowa and within two years, he had advanced to general foreman. In early 1997, Ed transferred to Florida, but returned to work for Manager Jeff Youngman in July 1997. Ed's supervisory responsibilities currently include overseeing Asplundh tree crews working for Alliant Utilities and various rural electric cooperatives in Iowa. He also oversees several outsourcing crews who travel for temporary assignments in neighboring Asplundh regions. A climbing instructor, Ed is currently preparing for the ISA Certified Arborist test.


Mike Fogarty, former general foreman in Colorado, was promoted in August to supervisor in South Texas under Manager Allen LeBlanc. Chris Asplundh Jr. sponsors the LeBlanc Region.

A well-traveled Asplundh veteran, Mike first joined Asplundh in 1989 with two years of prior line clearance experience, working on a tree crew in Florida. He left the company to work for a tree service company in California in 1991, but returned to Asplundh as foreman in New Mexico and Idaho three years later. In 1995, Mike advanced to general foreman in the Will Willis Region in Arizona and transferred to Colorado in 1998. As a new supervisor, Mike is responsible for overseeing tree crews working on the properties of Austin Energy, San Antonio Electric and several rural electric cooperatives in South Texas. He is an ISA Certified Arborist/Utility Specialist and a proctor for the ISA. Mike has taken advanced courses in forestry and conservation, and is a Dale Carnegie graduate. He completed Asplundh Supervisory Training Program in 1997.


Mike King, formerly a general foreman in Kentucky, advanced to supervisor under Manager Ellis Anderson in July. Vice President Steven Asplundh sponsors the Anderson Region.

Mike first came to work for Asplundh in his home state of Kentucky in 1983 and within three years, he advanced to foreman. In 1994, Mike was promoted to general foreman and graduated from ASTP that same year. Mike holds a commercial pesticide applicator's license in the states of Tennessee and Kentucky and is an American Red Cross First Aid/CPR Instructor. As a supervisor in the Anderson Region, Mike is responsible for overseeing Asplundh crews working on the properties of Nashville Electric Service, Millington Telephone and various rural electric cooperatives in western Tennessee and northern Mississippi.He is a member of the ISA and is preparing to take his ISA Certified Arborist exam.

Kim Nicholson, a former general foreman, advanced to supervisor in August under Manager Rocky Robinson in Florida. Jeff Asplundh sponsors the Robinson Region.

Kim started with the company as a general foreman in Florida in 1993 when Asplundh acquired Farrens Tree Surgeons. He came on board with over 18 years of line clearance experience in the Midwest and the South. Kim's supervisory responsibilities include overseeing tree, TGR and specialized equipment crews working on the properties of various municipal, rural electric cooperative and D.O.T. accounts throughout Florida. He is a First Aid/CPR Instructor, an ISA Certified Arborist and holds a current Florida pesticide applicator's license. Kim is a member of the ISA, Utility Arborist Association and National Arborist Association. He has studied business management and computers at the Indiana Vocational/Technical College and is a November 1994 graduate of the Asplundh Supervisory Training Program.


George Piner, former general foreman, was promoted in June to supervisor under Manager Bob Atherton in the eastern Carolinas. Chris Asplundh, Jr. sponsors the Atherton Region.

A native of North Carolina, George joined an Asplundh tree crew in 1989, following in the footsteps of his father who worked for Asplundh off and on for many years. George worked his way up through the ranks to general foreman in 1994 and graduated from the Asplundh Supervisory Training Program in September 1997. As a supervisor in the Atherton Region, George is primarily responsible for overseeing Asplundh tree, spray and specialized equipment crews working on the properties of various municipal and rural electric cooperative accounts in the eastern Carolinas. He is currently preparing to take the ISA Certified Arborist exam and was a recent attendee of the annual Mountain Lake Vegetation Management Council meeting.

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